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Introducing Generative AI: The Revolutionary Tool for Scaling Your Freelance Business




On June 22nd, 2023, Upwork hosted an engaging and informative webinar that attracted over 6,500 registered attendees. The focal point? Harnessing the power of Generative AI to scale freelance businesses. If you've ever pondered over how to incorporate Generative AI into your business strategy, or where to kick-start this journey, we have answers for you!


Our keynote speaker was Jacqueline DeStefano-Tangorra, the ingenious founder of Omni Business Intelligence Solutions (OBIS). Jacqueline unraveled the dynamics of Generative AI and narrated her personal experience in scaling her venture using AI tools.


This one-hour webinar explored areas of business growth where Generative AI can effectively streamline processes and provided actionable tips on integrating this cutting-edge technology into your business workflow.


One of the key highlights of the session was an in-depth case study from OBIS. This real-world scenario gave a clear understanding of the benefits of incorporating Generative AI into various aspects of a business, from content creation and thought leadership to optimizing business development proposals, legal contract reviews, FAQ knowledge bases, and client prep training guides & plug-ins.


The event covered:

  • Introduction to Generative AI

  • Detailed illustration of a Generative AI example – Chef

  • The Triple AAA Factor

  • Recommendations for bucket use cases

  • Identification of pertinent business use cases

  • Comprehensive OBIS case studies

  • Discussion on success KPIs

  • How to adapt to the Generative AI Revolution

  • Skill investments, best practices, and considerations


Whether you're an entrepreneur, a business owner, or a freelancer, this webinar will guide you on leveraging Generative AI to achieve scalability and foster business growth. If you couldn't make it to the live session, don't fret! We're excited to share the video recording for you to tap into the revolutionizing power of Generative AI at your convenience.


Are you ready to elevate your business using Generative AI? It's time to watch, learn, and implement. Enjoy the video!


Please share your feedback and questions in the comments section. Let's make the most out of the Generative AI revolution together!

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